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1. Roger Pommerenke Said,

   Baby boomers who remember the sixties will enjoy this book. So will hikers, campers, students and anyone else who has ever used a JanSport backpack or tent. Skip reveals the serendipity story of how to succeed `without a business plan’.
   Rating: 5 / 5

2. Mark Cassell Said,

   I was a highschool classmate of Skip’s but lost track of him till 13 years ago. I am amazing to see how far a person can go in a lifetime, how close they can stay to a dream and how he developed an idea/company into a houseold name. Skip was and still is a modest guy who built something truely worth boasting about and had many great adventures along the way. And as an “organizational person” I am glad to see his thoughts on customer service, communications and first hand knowledge of his market, its customers and the application of his product.
   Rating: 5 / 5

3. L. Varney Said,

   Skip Yowell writes about the evolution of JanSport as it morphs from an idea into an internationally known brand. Throughout, his identification of corporate principles as applied by JanSport easily applies to anyone hoping to create their own business in an authentic, personally meaningful and ethically responsible way. His advice derives from experience. It’s a real-world, real-people success story that offers a guide for anyone who is interested in pursuing a long-shot dream.
   Rating: 5 / 5

4. Sean Said,

   This book is a must read! If you enjoy the outdoors and have ever wondered how you can jump into the corporate world while staying true to self, read this! It is a very quick read and you can’t go wrong with the excitement and grassroots business philosphy laid out here.
   Rating: 5 / 5

5. C. Schuhmann Said,

   This is a great, easy read that will inspire you. If it doesn’t motivate you to start your own company or climb mountains it will inspire you enough to get off of the couch and find ways to have more fun at your current job.
   Rating: 5 / 5

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